Serguei Netessine is Professor at the Operations, Information and Decisions Department at the Wharton School, University of Pennsylvania. Netessine received BS/MS degrees in Computer Science and Electrical Engineering from Moscow Institute of Electronic Technology. After working for Motorola and Lucent Technologies, he also received MS/Ph.D. degrees in Operations Management from the University of Rochester. His current research focuses on business model innovation and operational excellence and he worked on these topics with numerous government and Fortune500 organizations including the Federal Aviation Administration (USA), Government of Singapore, Lockheed Martin, Procter & Gamble, McDonald’s, Rolls Royce, Comcast, Expedia, ABB and US Air Force. He serves on advisory boards of multiple startup companies and he is an active angel investor. Prof. Netessine also regularly participates in industry and government-organized forums on Innovation and Entrepreneurship, including World Economic Forum in Davos and World Knowledge Forum in Seoul. He was a member of the “Future of the Economy” committee for Singapore Government.
Netessine has been the recipient of several teaching awards for delivering classes to MBA and Executive MBA students at the Wharton School and INSEAD, and he frequently teaches and directs Executive Education Programs, including teaching a Massive On-Line program for Microsoft (10,000+ participants). A prolific academic writer, professor Netessine holds senior editorial positions at several leading academic journals and he co-authored dozens of publications in prominent management journals, including Management Science, Marketing Science, Operations Research, Harvard Business Review and other. His work has received extensive media coverage. He regularly blogs about innovation on http://www.renaissanceinnovator.com and the HBR Network.
His latest book “The Risk-Driven Business Model: Four Questions that will Define Your Company” was published by Harvard Business Press in 2014. It received 2015 Axiom Business book award for “Business Theory”.
- E. Simon Graduate School of Business Administration, University of Rochester
- Ph.D. in Operations Management (2001)
- M.S. in Management Science (2000)
- Moscow Institute of Electronic Technology, Russia
- M.S. in Electrical Engineering (1995)
- B.S. in Computer Science (1993)
Professor, PhD Program Coordinator
The Wharton School
Operations, Information and Decisions Department
Serguei Netessine, Jasjit Singh, Nina Teng (Forthcoming). Philanthropic Campaigns and Customer Behavior: Field Experiments on an Online Taxi Booking Platform, Management Science.
Serguei Netessine, Bhavani Shanker Uppari and Ioana Popescu (Forthcoming). Selling Off-Grid Light to Liquidity Constrained Consumers, Manufacturing & Service Operations Management.
Serguei Netessine, Jun Li and Sergey Koulayev (Forthcoming). Price to compete… with many: how to identify price competition in high dimensional space, Management Science.
Serguei Netessine, Sam Aflaki (Forthcoming). Strategic Investment in Renewable Energy Sources: The Effect of Supply Intermittency, Manufacturing & Service Operations Management.
Serguei Netessine, Tom Tan, Lorin Hitt (Forthcoming). Is Tom Cruise Threatened? An Empirical Study of the Impact of Product Variety on Demand Concentration, Information Systems Research.
Sergeui Netessine, Karan Girotra, Simone Marinesi (Forthcoming). The Operational Advantages of Threshold Discounting Offers, Management Science.
Sergeui Netessine, George Ball, Rachna Shah (2017). Plant Operations and Product Recalls in the Automotive Industry: An Empirical Investigation, Management Science, 63(8), 2439-2459.
Sergeui Netessine, Morris Cohen, Jose A. Guajardo (2016). Service Competition and Product Quality in the U.S. Automobile Industry, Management Science, 62(7), 1860-1877.
Sergeui Netessine, Kinshuk Jerath, Anuj Kumar (2015). An Information Stock Model of Customer Behavior in Multichannel Customer Support Services, Manufacturing & Service Operations Management, 17(3), 368-383.
Sergeui Netessine, Karan Girotra, Buket Avci (2015). Electric Vehicles with a Battery Switching Station: Adoption and Environmental Impact, Management Science, 61(4), 772-794.
Sergeui Netessine, Tom Tan (2014). When does the devil make work? An empirical study of the impact of workload on worker performance, Management Science, 60(6), 1574-1593.
Sergeui Netessine, Jun Li, Nelson Granados (2014). Are consumers strategic? Structural estimation from the air travel industry, Management Science, 60(9), 2114-2137.
Sergeui Netessine, Karan Girotra, Nitish Jain (2014). Managing Global Sourcing: Inventory Performance, Management Science, 60(5), 1202-1222.
Sergeui Netessine, Karan Girotra (2013). New Business Models for Sustainability, Manufacturing & Service Operations Management, 15(4), 537-544.
Sergeui Netessine, Anand Gopal, Manu Goyal, Matthew Reindorp (2013). The impact of New Product Introduction on Plant Productivity in the North American Automotive Industry, Management Science, 59(10), 2217-2236.
Sergeui Netessine, Sang-Hyun Kim (2013). Collaborative Cost Reduction and Component Procurement Under Information Asymmetry, Management Science, 59(1), 189-206.
Sergeui Netessine, Sang-Hyun Kim, Morris Cohen Jose A. Guajardo (2012). Impact of Performance-Based Contracting on Product Reliability: An Empirical Analysis, Management Science, 58(5), 961-979.
Sergeui Netessine, Gerard Cachon, Robert Swinney (2011). Capacity Investment Timing by Start-ups and Established Firms in New Markets, Management Science, 57(4), 763-777.
Sergeui Netessine, Manu Goyal (2011). Volume Flexibility, Product Flexibility of Both: the Role of Demand Correlation and Product Substitution, Manufacturing & Service Operations Management, 13(2), 180-193.
Sergeui Netessine, Sergei Savin, Houyuan Jiang (2011). Robust news vendor competition under asymmetric information, Operations Research, 59(1), 254-261.
Sergeui Netessine, Sang-Hyun Kim, Morris Cohen, Senthil Veeraraghavan (2010). Contracting for Infrequent Restoration and Recovery of Mission-Critical Systems, Management Science, 56(9), 1551-1567.
Sergeui Netessine, Stanley Baiman, Richard Saouma (2010). Informativeness, Incentive Compensation and the Choice of Inventory Buffer, The Accounting Review, 85(6), 1839-1861.
Sergeui Netessine, Senthil Veeraraghavan, Kinshuk Jerath (2010). Revenge Management with Strategic Customers: Last Minute Selling and Opaque Selling, Management Science, 56(3), 430-448.